Andy is a LinkedIn expert and property investor.

linkedin.com/in/andygwynn

youtube.com/watch?v=3k0M3YPtpqw&feature=plcp (Other)

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Andy. Hey, how's that? Hello, how you doing? I'm good, thank you. It's another Monday morning. It came round quick. Let me just drag that off that screen so I don't look like I'm... I'm good. It's full on. Um, I usually have a planner and a goal board going. How many speaking gigs do I want? And, uh, I've sort of taken it off because it was physical events.

And, uh, there's yours come out of the blue. Although we've been connected for 18 months, there was another guy. I used some automation and he, I connected with him through a search I've done. And he's running a big global summit aimed at property investors, which is a niche of mine. So I've just been interviewed on, um, webinar this morning.

I've just had someone book me to do a recording to send to them and they're paying me for that. Um, and then I've got another. Speaking gig on tomorrow or Wednesday. It's just, uh, it's great. It's great because it's all online and it's all easy, isn't it? Yeah, I love it. Uh, you've been on LinkedIn for quite a while, I take it.

I've actually been on LinkedIn pretty much since it started in about oh three. 'cause I trained as a business coach with action coach who you may know and, uh, in Australia in oh three they said, oh, you need to be on LinkedIn. I people I around.

I've been on it a lot in 10 years. So I was coaching and teaching, going in house, doing corporate trainings. And then I franchised it and that grew and then and then dived and now it's online. I've got three main things that we can obviously talk about. Um, So, yeah, um, my, I, I invest in property, but my, the rest of the, the business is, is all about LinkedIn.

So you don't use like Facebook and all the rest of it, or do you? Yeah, I do. Um, I have a big network of property investors and a lot of them are on LinkedIn, are on Facebook. So, I'd, I'd be connecting with them and communicating with them, but not using it as a marketing tool. But, in the last six months and especially with lockdown, two things have happened.

What one is, We've cracked the formula in the algorithm of LinkedIn to get your posts viral. And I noticed you've been posting but getting very little engagement and we can share that formula. And so I'm growing that as an online membership. And then I put my three month coaching program into an online course aimed at property investors.

So both those things now are marketing digitally. So we're just in the middle of... Testing Facebook ads into tripwires into email follow up. And then the other side in parallel is email marketing into webinar into follow up, which will then add Facebook ads. So, we're doing more and more with Facebook.

Purely because prior to that, my, my sales was get a conversation and sell a one, two or three grand a month sort of consultancy or coaching program. So that was direct sales. But these two products are online, so we're selling them. So, yeah, I'm doing more with Facebook, um, Facebook and email really. Right.

I love all those topics you're talking about. Um, your formula there, you mentioned is that to do with, uh, how often you...