🧠 The Psychology Behind Selling the “No” (And Why It Actually Works) | Ep 299
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🧠 The Psychology Behind Selling the “No” (And Why It Actually Works) | Ep 299
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Most sales conversations don’t fail at the close.
They fail in the first 15–30 seconds.
In this episode, @coachvikramdeol breaks down why prospects shut down the moment they feel pressure — and how the best agents do the exact opposite.
You’ll learn why:
“Pushing” creates resistance
Safety opens conversations
Empathy beats persuasion
And why selling the “no” actually leads to more yeses
This episode isn’t about scripts.
It’s about understanding human psychology — and learning how to lead conversations without sounding like every other agent.
If you want more natural conversations, stronger trust, and better results…
This is a MUST-LISTEN.
P.S. Whenever you’re ready to take your business to the next level... here are a few ways we can help!
GET SELLER & BUYER APPOINTMENTS: https://sheridanst.io/
GET THE 7 FIGURE APPOINTMENT PLAYBOOK: https://sheridanst.io/playbook
GET MORE LISTINGS IN TODAY'S MARKET: https://www.therealestatesalesacademy.net/getmorelistings?deal=c24
https://www.youtube.com/@thereagentpodcast
https://www.instagram.com/thereagentpodcast/
Follow Cody May on Instagram: https://www.instagram.com/codmay/
Follow Vikram Deol on Instagram: https://www.instagram.com/coachvikramdeol/
Learn more about Sheridan St. - https://sheridanst.io/sendtheappointments