Ep.14 “Why Most Agents Aren’t REALLY Negotiating for You”
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Most agents say they negotiate.
But the truth? Most of them are just passing messages like human email servers.
In this bold episode of Real Estate UnRaked, Eric, Brooke, Brittany, and Dane tear apart one of the biggest lies in real estate: the idea that your agent is actually negotiating on your behalf.
We expose why so many agents avoid conflict, don’t understand leverage, show up unprepared, negotiate blindly, and ultimately cost buyers and sellers thousands. Then we break down what real negotiation looks like — strategy, timing, data, silence, and intentional pressure.
You’ll learn:
✔ Why agents fear confrontation and fold too fast
✔ How leverage actually works (and why almost no one studies it)
✔ Market velocity explained in plain English
✔ The difference between “getting the deal done” and “getting the BEST deal”
✔ The exact strategies Rakers Home Group uses to negotiate with purpose
✔ Why hope is NOT a negotiation plan
If your agent can’t explain their negotiation strategy…
they don’t have one. Period.
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That’s it for this episode of Real Estate UnRaked, where we take the mystery—and sometimes the madness—out of today’s housing market.
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Call us at: (904) 906-8381
Got a question, story, or topic you’d like us to cover next? Drop us a message—we’d love to feature your ideas in a future episode.
And remember… whether you’re buying, selling, or just exploring, get the Home Team Advantage with The Rakers Home Group.