What do building a tank and transforming the way farmers manage their livestock have in common?

In Episode 2 of Have-A-Go, Gravity Industries founder Richard Browning sits down with Sam, founder of Agrianta, to hear how an unconventional journey led him to build a new technology business for British agriculture.

Agrianta is software designed for the everyday farmer, bringing the information needed to manage livestock into one place.

From tracking livestock movements and herd health to stock levels, medications and government compliance, Sam wants to make the day-to-day job of running a farm simpler, smarter and less weighed down by administration.

But building useful software is one thing. Building a successful business that farmers actually want to use is another.

Richard gets under the skin of Sam’s idea, his journey so far and the challenges of turning Agrianta into a scalable business. What problem is he really solving? How do you convince farmers to change the way they work? And what does Sam need to do next to realise the potential of the idea?

And, of course, there’s the small matter of why he built a tank...

Have-A-Go is about meeting the innovators, inventors and entrepreneurs prepared to take an idea and try to make it real.

No polished pitches. No judging panel. Just ambitious people, interesting ideas, real-world challenges and a willingness to have a go.

🎙️ Have-A-Go | Innovation and Entrepreneurship in Conversation

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