You Can't Sell If You Have No Leads: How Ben Stef Went From $50K to $250K by Stopping Selling and Starting Marketing | Shawn Kunkler & Ben Stef, Mortgage Specialist
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You Can't Sell If You Have No Leads: How Ben Stef Went From $50K to $250K by Stopping Selling and Starting Marketing | Shawn Kunkler & Ben Stef, Mortgage Specialist
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Ben Stef started in lending with no mentorship, no training, and advice from guys still doing it like it's 1992. He was making $50K a year.
He figured out that if you're a great marketer, you can generate business from anywhere. Knowledge comes with transactions, but without leads, none of that matters.
He stopped chasing every new idea, built a focused marketing system, and his income exploded to $250K. What felt like overnight.
In this episode, Ben breaks down exactly how the marketing pillars drive every lead he gets, his quarterly investor event formula, how he uses video to attract clients without cold calling, and why consistency beats creativity every single time.
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About the Podcast:
Realtor180 is a weekly show dedicated to connecting you to top-performing agents nationwide to learn their insider secrets for succeeding on a massive scale. Each week we discover fresh marketing ideas, business strategies, and doses of inspiration to grow your business to the next level. More importantly, we will hear firsthand from industry experts about the pitfalls to avoid making along the way.
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