Oluwatobi (Tobi) OSOBUKOLA-ABUBU, Owner, Fritters and Roast LLC
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Oluwatobi (Tobi) OSOBUKOLA-ABUBU, Owner, Fritters and Roast LLC
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In this episode of The Think Small Podcast, Oluwatobi "Tobi" Oshobuka-Abubu share the inspiring journey of founding Fritters and Roast LLC. What began as a search for sustainable income while caring for a child with special needs evolved into a thriving beverage business. Tobi discusses how she leveraged numerous local resources—including the DC Public Library, the Latin Economic Development Center, and the Union Kitchen accelerator program—to transition from catering to a licensed consumer packaged goods (CPG) brand.The conversation focuses on the company’s signature hibiscus juices, a nutritional recipe inspired by Tobi's mother and her Nigerian heritage. As the 2026 DC Maker of the Year, Tobi details her experience scaling the brand into 15 stores across the DMV area and securing a USDA grant for new bottling equipment to meet growing demand. This episode highlights the power of community support and the dedication required to build a certified "Made in DC" business from the ground up.
Connect:
Website: https://frittersandroast.com/