Have us install an inbound business for you: https://www.scalingagentos.com/work-with-steve?utm_source=Podcast&utm_medium=Link+Click&utm_campaign=Work+with+Steve&utm_content=The+5+Apps+you+need+to+scale+a+real+estate+business+with+JD+Lenard

I'll be honest. I'm not a big open house fan. Most of that is safety. But if you're going to do one anyway, you may as well turn it into a machine that generates real business.

This episode is the entire roadmap. Seven plays that take a single open house and turn it into a pipeline of conversations, because the universal law of real estate is simple: the more conversations you have, the more money you make.

Here's what we cover:

• How to vlog the whole day and run it through the content waterfall to pull 30+ pieces of content out of one open house
• The $20-a-day Meta invite ad to run three days out
• The expired listing business card drop (and the one thing you should never write on it)
• The model match flyer play, and why the medium tells you the source of every call
• How to turn the homes that can see your open house into relationships instead of complaints
• The after touch almost nobody runs, and why an open house full of buyers' agents is a wild success, not a bust
• How to position it so it actually performs, and why you can run this with anybody's listing

Run this three days a week and I don't know what else you'd need to do to fill your pipeline over the next 30 days.