Ireland’s Shifting News Landscape
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Ireland’s Shifting News Landscape
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Ireland’s news landscape is shifting fast: RTÉ still leads online with 37% of viewers, followed by The Journal at 29%, but nearly half of the population is actively avoiding news amid rising overwhelm. Yet, when they engage, Irish audiences are more news-savvy than UK or EU peers. Trust in media has dipped to 42%, with younger adults (18-24) showing the least confidence and turning to social media creators and AI chatbots—14% of them use AI weekly. Traditional outlets face shrinking audiences as tech-driven consumption surges, signaling a rapid, disruptive transformation in how we get our news.
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