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How a Pool Company Sold at 9x EBITDA with Seasonal Financials

How a Pool Company Sold at 9x EBITDA with Seasonal Financials

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Episode 34 of The Buyer & Seller Podcast digs into the messy reality of selling a seasonal business. Lucas and Luna examine a real deal: a pool maintenance and repair company in Phoenix that averaged just $400k in EBITDA during summer months but posted losses each winter. The seller struggled for two years with buyers offering 3-4x peak earnings. Then a private equity-backed roll-up came in with a different approach — they valued the business on a trailing twelve-month basis and added a working capital facility to smooth the seasonal cash flow gap. The pool company sold at 9x trailing EBITDA, or about $3.6 million. Lucas walks through the key negotiating lever: how the seller shifted the valuation frame from peak-quarter earnings to an annualized normalized EBITDA by showing repeat customer retention and winter service contracts they'd started building. Luna challenges whether the multiple was a fluke or a replicable playbook. The hosts also touch on what happens when a seasonal business's financials don't fit standard bank underwriting — and how seller financing or earnouts can bridge the gap. The episode ends with a candid reflection on whether seasonal business owners systematically undervalue their own companies. #SeasonalBusiness #BusinessValuation #EBITDAMultiple #PoolServiceBusiness #BusinessBroker #B2B #SmallBusinessExit #PrivateEquity #RollUp #WorkingCapital #SeasonalFinancials #BusinessPodcast #Business #FexingoBusiness #TheBuyerAndSellerPodcast #Podcast #ExitPlanning #Negotiation Keep every episode free: buymeacoffee.com/fexingo
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