In this episode of the Big Hitters podcast, Andrew Hathaway speaks with Mike Humston, the owner of an auto glass repair company. Mike shares his journey from childhood experiences with his father's glass business to establishing his own successful company with multiple locations. The conversation delves into the intricacies of the auto glass industry, including client acquisition strategies, challenges posed by larger competitors, and the impact of technology and AI on business operations. Mike also discusses his personal growth through community involvement and leadership in recovery programs. In this conversation, Andrew Hathaway and Mike Humston discuss the current needs of Mike's business, focusing on the necessity for more deals and better systems. They explore the potential of technology, including virtual assistants and chatbots, to enhance efficiency and customer service. The discussion also delves into marketing strategies, particularly the use of AI and social media, to attract more clients, especially targeting fleet managers. The conversation emphasizes the importance of having the right support systems in place to drive business growth and streamline operations.

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