Click here to listen to another episode exploring similar topics!

------------------

If you think podcast content repurposing just means chopping up clips after you hit publish, this episode will change how you see it. I’m sharing a new way of understanding podcast content repurposing that feels lighter, smarter, and far more aligned with how busy solopreneurs actually work.

For a long time, I believed repurposing meant doing more after an episode went live — more tools, more platforms, more effort. And honestly, it was frustrating. It felt like I was everywhere and still not seeing the results I expected. In this episode, I unpack why that approach often falls flat and why treating every platform the same is part of the problem.

Instead of focusing on volume or visibility for its own sake, I talk about what happens when you start thinking ahead and designing your podcast content repurposing around how people actually consume content. The shift isn’t about doing less because you’re lazy — it’s about being intentional so your podcast supports your business instead of draining your energy.

As you listen, you’ll start questioning old assumptions and seeing new possibilities for how your ideas can travel further without constant reinvention.

In this episode, I explore:

1. why traditional repurposing often feels exhausting
2. how this strategy fits into a smarter content approach
3. what changes when repetition becomes a strength, not a flaw

If repurposing has ever felt overwhelming or pointless, this episode will help you rethink it entirely.

------------------

Do you want to plan your pod in 5 days?

Grab your free guide here.

Have a podcasting question, but want to keep it anonymous?

Click here and get your question answered on the show. (Anonymously.)

Looking for a hosting platform for your podcast?

Try Captivate for free.

Wondering where I record all of my episodes?

Check out Riverside.fm.

Shall we connect on LinkedIn?

Yes!