33 - How Your Product's Investment Affects Your Role
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33 - How Your Product's Investment Affects Your Role
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Your company's investment level in a product fundamentally changes what your job looks like as a PM or PMM. John and Nate break down how your priorities shift across the spectrum: high-growth products chasing new customer acquisition, retention-focused products where stability is king, and that tricky middle ground where the product has value but go-to-market isn't working yet.
Plus, where should you put your most experienced people? On retention products or growth products? What skills do you actually build in low-growth roles?
Side topic: the reality of VP-level context switching—bouncing between three-year vision and this week's execution, across products with completely different business models, while staying sharp for C-suite conversations.
New episodes every Tuesday. Find us wherever you get your podcasts, or visit productischange.com for all episodes and YouTube shorts.
New Episodes every Tuesday
Videos and clips available on YouTube: https://www.youtube.com/@GettintoMarketPod