In this episode of Uncensored Entrepreneurs, the hosts sit down with B. Lorraine Smith, a former corporate sustainability consultant turned regenerative business practitioner, to examine why many well-funded ESG and sustainability efforts fail to create real change. Drawing from more than two decades of experience advising global corporations, Lorraine shares what she witnessed behind boardroom doors and why she ultimately chose to walk away from traditional consulting work.

The conversation explores the concept of “industrial healing,” the limits of metric-driven decision-making, and the courage required to question business models that no longer serve people or the planet. Lorraine also opens up about navigating entrepreneurial pivots, financial uncertainty, and personal transformation while building work aligned with her values. This episode invites leaders and founders to slow down, sit with complexity, and redefine success in ways that genuinely serve life.

Key Takeaways:

• Question the system, not just the strategy: Real change begins when leaders examine the underlying business models, not just surface-level goals or metrics.

• Metrics don’t tell the whole story: Data matters, but ignoring lived experience and human impact limits meaningful progress.

• Courage creates clarity: Walking away from misaligned work can open the door to deeper purpose and more sustainable leadership.

• Complexity requires patience: Lasting solutions come from resisting quick fixes and learning to sit with uncertainty.

• Change starts with a clear “from-to” shift: Defining exactly what is changing, and why, helps leaders recognize their role in making it real.

Featured Guest:

B. Lorraine Smith is a regenerative business practitioner, facilitator, and former corporate sustainability consultant with over 20 years of experience working across industries including banking, food, media, mining, and agriculture. After stepping away from traditional ESG and CSR consulting, she founded Practice Change, where she supports mission-driven leaders and entrepreneurs in aligning their work with life-affirming values. Lorraine’s work focuses on industrial healing, systems thinking, and helping individuals and organizations navigate meaningful change in complex times.

🔗 Learn more: https://www.blorrainesmith.com/

Your Hosts:

Starr Codd is a business strategist, SaaS founder, and seven-figure entrepreneur who helps business owners scale online with automation, lead generation, and systems that create real freedom. After breaking through corporate glass ceilings and building a seven-figure beauty brand, she launched her all-in-one software and now empowers others to stop admiring someone else’s empire and build their own. Learn More: shehasclients.com

Tina Torres-Wilson is a self-publishing expert and founder of Pink Door Marketing Agency, helping female entrepreneurs and coaches write, publish, and market their books to become best-selling authors. After overcoming personal hardships, she rebuilt her business and now empowers women to share their stories and grow their brands through her signature programs like Aspiring Authors Academy and 120 Days to Best Seller. Learn More: ⁠pinkdoormarketingagency.com/ ⁠

Robert Wall is a best-selling author, transformational speaker, and business strategist who’s helped launch over $28 million in new programs. As the founder of The Branding Collaborative and creator of the YOUniversal Brand Alignment method, he guides entrepreneurs and leaders to build authentic brands aligned with their heart, mind, and soul. On stage or behind the mic, Robert brings real-world wisdom, unshakable faith, and a mission to help others rise, reconnect with purpose, and create lives they don’t need a break from. Learn more: brandingcollaborative.com