検索キーワード： 事業開発・起業

見込み客を煽る時代遅れのマーケティングはもう止めにしませんか？

Amazon, Apple, Facebook, and Google are the four most influential companies on the planet. Just about everyone thinks they know how they got there. Just about everyone is wrong. For all that's been written about the Four over the last two decades, no one has captured their power and staggering success as insightfully as Scott Galloway. Instead of buying the myths these companies broadcast, Galloway asks fundamental questions.

This is the first book to present innovation and entrepreneurship as a purposeful and systematic discipline. It clearly explains and analyzes the challenges and opportunities of America's new entrepreneurial economy. Peter Drucker, the most influential and widely-read thinker and writer on modern organizations, gives us a superbly practical book that explains what established businesses, public service institutions, and new ventures have to know, have to learn, and have to do in today's economy and marketplace.

Since you were old enough to hold a job, you've been hoodwinked to believe that wealth can be created by blindly trusting in the uncontrollable and unpredictable markets: the housing market, the stock market, and the job market. I call this soul-sucking, dream-stealing dogma "The Slowlane" - an impotent financial gamble that dubiously promises wealth in a wheelchair. For those who don't want a lifetime subscription to "settle-for-less", there is an alternative.

Ben Horowitz offers essential advice on building and running a startup - practical wisdom for managing the toughest problems business school doesn’t cover, based on his popular ben’s blog. While many people talk about how great it is to start a business, very few are honest about how difficult it is to run one. The Hard Thing About Hard Things is invaluable for veteran entrepreneurs as well as those aspiring to their own new ventures, drawing from Horowitz’s personal and often humbling experiences.

★私たちが“群れ”で働く意味は、どこにあるんだろう──？【各氏大絶賛!!】◎入山章栄氏（早稲田大学大学院教授）「すばらしい！日本中の経営者が読むべきだ。

独自の視点と卓越した才能を持ち、さまざまな分野の最前線で活躍するトップランナーたちが、時代を切り取るテーマについて語り合う連続企画「イノベーターズ・トーク」。
第3回は、実業家の堀江貴文氏と、メディアアーティストの落合陽一氏が「世界を変えるテクノロジー」をテーマに語り合う。 堀江氏は日本のIT業界を黎明期から牽引し、現在もテクノロジーの観点から有望だとみなした数々のスタートアップへの支援を行なっている。一方の落合氏は人工知能をはじめとする、数々の最先端技術を応用したメディア表現を研究し、国内外から注目を集めている。 そんなテクノロジーの最先端にいる2人が、注目するテクノロジーとそこから派生するビジネスについて本音で語る。招待制イベント「NewsPicksカンファレンス」で実施され、大反響を巻き起こした対談の全模様を、Audible限定コンテンツでお届けする。

コーチ・コンサルタントでクレーマーや冷やかし客に疲弊している人はいませんか？​このオーディオブックはそんな人のために作りました。

When Fortune 100 corporations are stymied, it's the "McKinsey-ites" whom they call for help. Former McKinsey associate Ethan Rasiel lifts the veil to show you how the secretive McKinsey works its magic, and helps you emulate the firm's well-honed practices in problem solving, communication, and management. Both a behind-the-scenes look at one of the most admired and secretive companies in the business world and a toolkit of problem-solving techniques without peer, The McKinsey Way empowers every business decision maker to become a better strategic player in any organization.

元ＮＥＣの伝説的な技術者であり開発・製造の第一人者がまとめた、半導体産業の入門書。複雑な産業構造と関連企業を半導体の製造工程にそって網羅的に解説。

世界的経営学者が発見！戦略や計画よりも重要で、成功に直結する思考法

話題沸騰！Amazonベストセラー第１位!!兄・成田悠輔のひと言がきっかけだった

If you're a visionary, creative, or purpose-driven entrepreneur, you know how easy it can be to let your business rule your life. You'll do whatever it takes to succeed in the moment, and everything else-family, relationships, health, self-care, even sleep-takes a back burner. Meanwhile, you may not even be making enough money to cover your bills, let alone build the dream life you envisioned.

Chief Operating Officer is one of the most complex senior management roles in organisations today. It embraces a range of disciplines, from Technology to Human Resources, from Legal to Risk. Yet, unlike other senior executive roles, there is no established framework or body of knowledge to support the COO. This book de-mystifies the COO role and breaks it into 16 core elements; the three fundamental pillars of Culture, Strategy and Change, plus 13 technical areas. It outlines responsibilities, warning signs, and how to boost performance.

People socializing and having a good time is not going anywhere and a part of that is drinking. Who said that a bar had to be a static thing? Why not bring the bar to the people? This is a very unique opportunity that can allow you to have a fun time and make some money in the process.

Kennst du das? Du siehst deine Altersvorsorge in Gefahr, willst etwas dagegen tun, fühlst Dich aber überfordert durch die Masse an komplizierten Geldanlagen und Investments. Geht es dir wie vielen Tausenden anderen, die aus niedrig verzinsten Geldanlagen raus möchten, weil die Inflation den Wert auffrisst? Du fühlst dich aber hilflos und orientierungslos, weil ein funktionierender Plan fehlt?

Just imagine entering into college for the first time, having no clue as to what your approach for success should be. If that's you, well, you're not alone. That's why I created this book. I've written the single greatest student guide that ever existed. I am a Straight-A College Entrepreneur who can show you exactly what has worked and what does not while aiming for Straight As.

Stop the 9-5 grind, start amassing wealth, and live the life of your dreams with this comprehensive guide to Airbnb rentals — earn while sleeping! Lisa Corbitt draws from her extensive experience in wealth management to provide you with actionable and easy-to-follow steps for becoming a successful Airbnb host.

Do you wish your business had more breathing room? Small businesses are constantly pressured by corporate competition, changing technologies, political regulations, global affairs, and the Wall Street machine. It is a challenging time to own a business. Profit Hiker is a program to help business owners discover hidden profit, create margin, and avoid financial struggle. There are 11 trails to gain lasting elevation in your business, and this book has the trail maps.

Give your business the starting power it needs by choosing a legal structure that offers flexibility, attracts investors, and keeps your personal assets safe. Are you ready to take your startup or small business idea to the next level by setting up an LLC? Do you want to protect your personal assets, no matter your business’s ups and downs? Perhaps you’ve already heard about the significant tax offerings that an LLC can offer you compared to other business structures. If you’re looking into expanding your business and launching an LLC, then you’re in good company.