検索キーワード： 著者 "Bruce Barton" すべてのカテゴリー

In this collection of essays, Bruce Barton, considered to be among the most influential advertising men of the 20th century, uses history, religion and current events of the 1920s to teach common sense ideals. From Jesus to Beethoven to Napoleon to Abraham Lincoln, Barton uses stories of great individuals to encourage the reader to make the most of life and at the same time to build strong character traits. (Summary by Stephen Escalera)

It's not a surprise that in 1924 The Man Nobody Knows, was repeatedly turned down by publishers. Comparing Jesus to a corporate businessman was just plain old sacrilege. But in this day and age, Barton's comparison of Biblical teachings, personalities, and situations, offer great insights into the basic principles of developing a successful business, encouraging a team, and supporting clientele.