Can money buy freedom…or are we asking the wrong question?

In this episode of The Purpose Matrix, Phil sits down with Justin Donald, the bestselling author of The Lifestyle Investor and advisor to some of the world’s most financially free people.

But this isn’t just about wealth. It’s about alignment.

Justin shares how he transitioned from being owned by his business to becoming an intentional investor, husband, and father.

We dive deep into how to design your life before default takes over, why your calendar reveals your true priorities, and how to set goals with your spouse and children that align your money with your values.

Here’s what you’ll learn:

• Why divorcing time from money might be your most important move
• How to build a family calendar that reflects your true priorities
• The #1 investment that changed Justin’s life
• How much to spend on your network, and why it matters
• What the ultra-wealthy invest in (and why it’s not just the stock market)
• How to define your personal investment criteria
• Why risk management is more important than return

• 
  

This is not your typical “investing advice.” It’s a masterclass in living on purpose—financially, relationally, and spiritually.

0:00 Intro

1:23 What Is a Lifestyle Investor?

3:41 Owning Time vs. Being Owned by Your Business

7:48 The Real ROI of Mentorship and Networking

12:33 Building a Budget for Masterminds

14:05 Living Life by Design, Not Default

17:38 Reclaiming the Calendar for Family First

20:22 Planning Dreams With Your Kids

24:59 The Rubber Ball vs. Glass Ball Framework

28:15 Getting Started with Passive Investing

31:33 Building Cashflow One Step at a Time

34:22 What the Ultra-Wealthy Know About Risk

39:18 Creating Your Own Investment Criteria

42:39 Why This Work Feels So Rewarding

Resources Mentioned:

The Lifestyle Investor by Justin Donald: https://lifestyleinvestor.com/book

Free Consultation: https://lifestyleinvestor.com/consultation

The Lifestyle Investor Podcast: https://lifestyleinvestor.com/podcast

Follow @PhilOnPurpose:

https://www.instagram.com/philonpurpose

https://www.facebook.com/philonpupose