E125: Everyone Wants Dubai. Nobody Wants the Work | Austin Okolo
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E125: Everyone Wants Dubai. Nobody Wants the Work | Austin Okolo
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Everyone wants the Dubai photo. Almost nobody wants the years of unglamorous work that are supposed to come first.
Austin Okolo started in football, moved into fashion, then fell into building the Gen Z Club, partly by accident and partly by luck. These days he runs a recruitment agency focused on upskilling young, diverse talent, having walked away from the fast, "sexy" business models for something slower, more predictable, and actually built to last.
We get into why so many young people feel pushed into entrepreneurship rather than choosing it, why the "Gen Z is lazy" line falls apart the second you meet the people doing the work, and why the course-seller industry keeps selling an easy version of a hard thing. Austin is honest about losing money to a pyramid scheme at eighteen, about being miserable despite the success, and about the danger of high conviction when nobody around you is willing to say no.
This one is for anyone who is tired of the highlight reel and wants the real version.