Ep. 171: Meredith Ray - Storytelling a New Franchise: Utah Mammoth, Social Media Strategy, Hockey Culture, and more
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Ep. 171: Meredith Ray - Storytelling a New Franchise: Utah Mammoth, Social Media Strategy, Hockey Culture, and more
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Meredith Ray, Director of Content for Utah Mammoth, is joining the show!
This episode offers an intimate look at Meredith's professional history, her strategic insights in sports storytelling, and the challenges and triumphs of building a fanbase from scratch in the digital age.
Meredith shares her experience of working with high-profile brands like the Seattle Seahawks, Amazon, and Microsoft, highlighting her passion for storytelling and utilizing digital platforms to engage audiences.
As the Utah Mammoth embarks on its second NHL season, Meredith discusses the unique strategies her team employed to foster a sense of belonging and excitement among a community new to hockey.
Using engaging and innovative content, including collaborations with influencers and celebrities, the Mammoth quickly established a spirited and interactive fan culture.
✺Meredith Ray's Social Media✺
Instagram: @utahmammoth
LinkedIn: Meredith Ray
LinkedIn: Utah Mammoth
✰LET’S BE FRIENDS ✰
~YouTube Channel: @Danielle Clardy
~Instagram: https://bit.ly/40PLnVH (@the.conversationseries)
~Instagram: http://bit.ly/2IAw9uX (@dlclardy)
~TikTok: @itsdaniclardy
~Twitter: http://bit.ly/39IL9mf (@dlclardy)
~Pinterest: http://bit.ly/2vVnksO (@dlclardy)
BUSINESS INQUIRIES: danielleclardymedia@gmail.com
#theconversationseries #meredithray #sportsindustry