『Crisis Communications & PR Disasters: Why Churches Need a Plan』のカバーアート

Crisis Communications & PR Disasters: Why Churches Need a Plan

Crisis Communications & PR Disasters: Why Churches Need a Plan

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 Get practical insights into spanning the cultural divide, the potential pitfalls of not addressing past issues, and the importance of transparency. Join us and discover how to manage a crisis well as your church navigates the challenging waters of modern communication.

In this episode, John Watson from Good Mahi in Auckland delves into the intricate world of church communications. John is a communications specialist and crisis comms guru, and has been helping churches, organizations, businesses and not-for-profits tackle pressing PR issues across Australia and New Zealand for more than 5 years.

John explains the significance of assessing reputation risks, the necessity for issues and crisis comms plans, and the essence of bridging the perception-reality gap to safeguard a church’s reputation. Drawing from his real-world experiences, John discusses the potential consequences of mission drift, emphasizing the need for Christian organizations to stay true to their core beliefs even amidst external pressures.

The essential elements of faith-based crisis response:
  • Control
  • Compassion
  • Credibility
  • Christ-like approach
The right communication strategy can transform a crisis into a mission opportunity.

With practical insights on managing diverging cultural beliefs, the potential pitfalls of not addressing past issues, and the importance of authenticity, this episode is a treasure trove for churches as they navigate the challenging waters of modern communication. Join us and discover the balance of managing crises, promoting good works, and always being prepared.


Contact John at goodmahi.co.nz
Connect with John on LinkedIn
Mission Drift book

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